Comme Des Garçons & Cindy Sherman

Successful Collaborations between Fashion & Art -

Comme Des Garçons & Cindy Sherman

This 1994 collaboration with internationally acclaimed photographer, Cindy Sherman, and Rei Kawakubo, still holds an edge over a lot of the more recent fashion photography campaigns. Sherman is best known for her self-portrait series Untitled Film Stills that feature a number of typified feminine characters. Sherman, inspired by Kawakubo’s already pointedly unconventional fashion sense is driven to create a campaign equally unique. The coquettish personalities of her Film Stills are replaced by the slumped, unhappy and imperfect female persona. These photographs confront the consumer with a model that isn’t particularly ideal at all; she floats in isolated contemplation, caught forever pensive in the frame of Sherman’s photograph. Cindy Sherman would go on to a number of other fashion-related collaborations moving forward with names like Marc Jacobs and Balenciaga.